Barnes & Noble NOOK Update: Advantages Of WiFi And LendMe Technology

BarnesNobles NOOK... Barnes & Noble NOOK Update: Advantages Of WiFi And LendMe Technology

Barnes & Noble’s – the NOOK Wi-Fi comes at $149 today, and it also lowers price for its NOOK 3G model, now at $199. So order now online at Nook.com or BestBuy.com as the shipping begins this week. The new NOOK Wi-Fi offers all the features of NOOK 3G with the 3.5” LCD color touchscreen for navigation and 6” E-Ink display for e-reading, along with the Wi-Fi connectivity. With its latest software update for all NOOK devices, B&N is offering all customers complimentary access to AT&T’s Wi-Fi network, including its own book stores which have earlier been accessible to NOOK customers.

The world’s largest bookseller, is giving book lovers more choice and greater value in dedicated eBook Reading devices, the company quotes, “People who love to read will find tremendous value with the new NOOK Wi-Fi, the most full-featured, low-cost eReading device on the market, and our bestselling NOOK 3G now at an even lower price”

The latest NOOK software (v1.4) also comes with a new ‘Go To Page’ feature, which allows customers to jump to a specific page number in an open eBook, an extra extra large font and performance enhancements to open digital books faster. Barnes & Noble says it expects NOOK Wi-Fi will be in-stock in select Barnes & Noble and Best Buy stores for immediate purchase later this month and rolling out to all stores later this summer. So I guess, only at $149,

As part of the NOOK eBook Reader family, NOOK Wi-Fi features Barnes & Noble’s breakthrough LendMe technology, enabling customers to share eBooks with friends for up to 14 days. NOOK Wi-Fi also offers the same great in-store features like Read In Store™ to browse complete eBooks in Barnes & Noble stores at no cost, and More In Store™, offering free, exclusive content and special promotions.

“People who love to read will find tremendous value with the new NOOK Wi-Fi, the most full-featured, low-cost eReading device on the market, and our bestselling NOOK 3G now at an even lower price,” said Tony Astarita, Vice President, Digital Products, Barnes & Noble.com. “This expanded choice offers best-in-class, best-priced dedicated eBook Readers featuring eBook sharing, access to our vast eBookstore, great free and exclusive content and much more. And with expansion of fast and free Wi-Fi access beyond Barnes & Noble stores to thousands of AT&T Wi-Fi Hot Spots, we’re bringing additional freedom and flexibility to all NOOK 3G and NOOK Wi-Fi customers.”

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